Referrals

Roofing Contractors – Use Referrals in Your Marketing

Niche Marketing for Roofing Contractors

Niche Marketing for Roofing Contractors

Do you have a neighborhood that you would like to dominate? Maybe it is that 25 year old upscale housing tract that is 75% shake roofs and you want to be the one who gets to re-roof them. How can you use niche marketing to help you dominate your target market or neighborhood? If this(…)

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How to Market to Real Estate Agents – 5 Tips

How to Market to Real Estate Agents – 5 Tips

First, I would like to thank Jessica for requesting this topic! Real estate agents can be a great source of repeat referral business for the roofing contractor.  How can you tap into this market without wasting time and money? Before getting into specifics of how to market to agents I would like to give you(…)

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How Much Does a New Customer Cost? You Need to Know.

How Much Does a New Customer Cost? You Need to Know.

In November’s newsletter I wrote an article entitled “5 ways to beat your competition without spending a dime”.  The first item was to show up and be on time for your appointments.  When I wrote that I thought it was so obvious that I almost did not put it in.  But then I had the(…)

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Are Your Roofing Crews Hurting Your Marketing?

Are Your Roofing Crews Hurting Your Marketing?

I was reading a blog that a gentleman wrote about how he is really bothered by the roofing crew working in his neighborhood.  He described loud music that was blaring out of opened truck doors disturbing him and other neighbors. “So What?  My crews listen to music while working, this is common and he should(…)

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Marketing in a Storm Area?  4 Tips for Local Roofers

Marketing in a Storm Area? 4 Tips for Local Roofers

Are you marketing in a storm area?  If so, you are not alone.  In reading blog posts I have noticed that roofers and roofing contractors are converging on neighborhoods in droves and many homeowners are not exactly welcoming them with open arms. If you are a local roofing contractor how can you stand out from(…)

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