Can You Still Sell Roofing Warranties?

With the changes that Asphalt Shingle Manufacturers made to their warranties making virtually everything a “Limited Lifetime Warranty” can you still use the warranty that your preferred brand offers a selling point in your presentation?

I came across this interesting video on YouTube. It was made before the Lifetime Warranty craze hit but it still offers some insight into ways that you can sell the warranty if you take the time to examine the fine print of your chosen manufacturer.

Let us know your thoughts. Is the warranty discussion dead when it comes to Residential Shingle sales?