Are Blogs Good for Roofing Contractor Marketing?

Are Blogs Good for Roofing Contractor Marketing?

Should roofing contractors include a blog in their marketing program?  The short answer is absolutely!  Why?  Here are 4 reasons why every roofer should have a blog. 1 – Search engines like blogs. If you have put up your shiny new roofing website only to never be able to find it on Google you know(…)

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Is It OK For Contractor Marketing To Be Provocative?

Is It OK For Contractor Marketing To Be Provocative?

I heard an ad on the radio the other day that nearly made me choke on my coffee and wreck my car.  After I regained control I had to think of how few ads catch my attention like this one did.  Then it made me wonder if roofing contractors would ever be willing to use(…)

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Niche Marketing for Roofing Contractors

Niche Marketing for Roofing Contractors

Do you have a neighborhood that you would like to dominate? Maybe it is that 25 year old upscale housing tract that is 75% shake roofs and you want to be the one who gets to re-roof them. How can you use niche marketing to help you dominate your target market or neighborhood? If this(…)

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Get Marketing Help From Your Roofing Manufacturer

Get Marketing Help From Your Roofing Manufacturer

When you look at all of your options for marketing it can be overwhelming and expensive. However, one very overlooked source of marketing assistance is your roofing manufacturer. You should be asking your local manufacturer’s sales reps for marketing assistance. This assistance should be available to you even if you are not a certified or(…)

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Marketing With Twitter – 5 Tips To Get Started

Marketing With Twitter – 5 Tips To Get Started

You have probably heard a lot about Twitter recently. It has been mentioned in connection with major world events and even on Oprah. But how can it help you grow your roofing business?  If you were to do a quick search for “Roofing” on Twitter you would see that there are already hundreds of Roofing(…)

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5 Ways to Beat Your Competition Without Spending a Dime

5 Ways to Beat Your Competition Without Spending a Dime

What are some of the biggest complaints people have about roofing contractors that you can easily avoid, and at the same time leave your competition in the dust? These may seem simple and obvious but you would be amazed at how many roofing contractors do these exact things! Avoiding these should be part of your(…)

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Finally, Some Good News For Roofing Contractors

Finally, Some Good News For Roofing Contractors

It may have been a long time since you heard some good news regarding the outlook for the Roofing Industry.  That is why we were so excited to share this article from Adology with you.  It seems that there is some silver lining to the depressed real estate market for Roofing Contractors and other construction(…)

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